Sandrine Desbarbieux-Lloyd, European Vice President Digital Sales & Marketing at Samsung Electronics
Today I'm talking to Sandrine Desbarbieux-Lloyd, European Vice President Digital Sales & Marketing at Samsung Electronics - a company which needs little introduction.
I've watched Sandrine flourish over the years and placed her at Avis Budget Group as the EMEA Digital Marketing & Sales Director back in 2012.
Before joining AVIS, she she built up perspective and experience within a great variety of sectors and business models at BUPA, Lacoste and BT.
Now at Samsung for just over five years, Sandrine has carefully navigated an extraordinarily wide and ever-changing brief, covering 33 markets throughout Europe with categories such as mobile, TV, home appliance, computers and smart homes.
In this podcast Sandrine discusses how transformation across eCommerce and B2C capability is yesterday's news, and the real challenge is now the fourth industrial revolution of AI, robotics, IOT, intelligent automation and cloud.
Listen now to hear who she is marketing to today, it's far out!
Perspectives from Claire Cronin, Chief Commercial Officer at McLaren Racing
Princedale founder Ru Jupp caught up with Claire to talk about her maternity leave during lockdown, her move from Virgin Atlantic and what the future holds for McLaren Racing.Listen now
Gareth Jones, Farfetch CMO
Founded in 2007, Farfetch has quickly cornered the boutique, high end fashion space with its luxury marketplace. As a result it’s share price has increased by 600% in the last year alone.Listen now